Haribo 'She's Tangfastic!'

Written & Art Directed by Neal

CHALLENGE: Haribo wanted some entertaining spots that dialled up the tangy-ness of their Tangfastic sweets.

THE WONDER SWITCH: Everyone recognises the sour face you pull when you pop in a Tangfastic sweet. For me this was the reaction that needed dialling up and then re-imagining into others interpritation of the facial gymnastics. In the spot below, beauty truly is in the eye of the Tangfastics holder.

BELOW: A bridezillas special day comes to a halt as the facial power of 'Tangfastics' takes over her big moment.